#197: Podcasting For Authors: How to Create A Platform with Podcasting with Laura Cathcart Robbins
If you're an author or an aspiring author - developing an engaged community around your work has become a necessary asset whether you're self-publishing or pitching major publishers.
My former podcast production agency client, Laura Cathcart Robbins, peels back the curtain on how we leveraged podcasting not just as a creative outlet, but as an intentional launching pad for her writing career and public platform.
After Laura received the hard truth from an agent that "no one knows who you are" and that memoir is the hardest genre to publish without visibility, Laura Cathcart Robbins embraced podcasting as part of her author journey. With myself (Christina Barsi) as her executive producer and strategist, we created "The Only One in the Room" podcast to build credibility, create an engaged audience, develop her personal brand platform as an author and support her memoir-writing-style weekly in how we crafted the podcast's format and feel.
The Only One In The Room became a top 1% podcast globally with millions of downloads and Laura Cathcart Robbins not only got a book deal with her favorite publisher - she became a best-seller with her memoir "Stash".
If you’re curious about how launching a show can become the springboard for bringing your book-writing dreams to life - this one's for you.
In this episode, you’ll learn:
- How podcasting can be a strategic platform for building your author platform
- How podcasting develops the engaged audience needed for a successful book launch
- Why developing your author voice can deepen with the practice of podcasting
Links:
Get the FREE Audio-First Podcasting Action Plan
Visit for more episodes: https://www.boss-goddess.co/podcast
More from Laura Cathcart Robbins:
Visit: https://theonlyonepod.com/
Visit: https://lauracathcartrobbins.com/
Read: https://lauracathcartrobbins.com/stash/
More episodes on this topic:
Ep.185- The 3 Steps To Creating A Podcast From Purpose
Ep. 188 - Five Grounding Ways Podcasting Supports What You're Building Next
Ep.191 - Amy Poehler Wins 1st Golden Globe For Podcasting & What It Means For You
Thank you so much for listening! If you loved this episode, please consider becoming a follower on Apple Podcasts by clicking the plus + sign or become a subscriber on Spotify by clicking the “follow button” or wherever you enjoy listening to this podcast so you don’t miss any new episodes!
Mentioned in this episode:
FREE Audio-First Podcasting Action Plan
I’m here to tell you that…most successful podcasters did not begin with video- they started with audio and grew from there. Start mapping out your aligned starting point right now with my FREE Audio-First Podcasting Action Plan! Because podcasting works best when it’s serving you.
